Social Media Strategy Director

About SAMY

We weren't built to follow, we were built to lead. SAMY is the global powerhouse redefining brand communication for a social-first world—helping brands stay relevant, shape culture, and build real connections at the speed the world moves. Since 2013, we've grown from a bold idea into a global force: 1,200+ experts, 17+ offices, 55 markets, 22+ countries. We launch 40+ campaigns a week, create one piece of content every minute, and generate +$500K in revenue every day.

We are Path Finders: curious, ambitious, and never afraid to challenge what's next. We don't play it safe. We build what's next. Instagram | TikTok | Culture page

Role Mission

Lead the development of social-first strategy for SAMY’s clients, translating business and brand challenges into culturally relevant, creatively ambitious social strategies.

The Social Media Strategy Director will sit within the Strategy team, reporting to Nieves Duran, Head of Research & Strategy at SAMY, and act as the strategic bridge between clients, creative, social, content, community and other specialist teams. The role is responsible for setting a clear strategic direction, identifying opportunities in emerging social behaviors and creator culture, and ensuring that social thinking is embedded in the broader brand and creative agenda.