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Marketing Manager · Mexico

Marketing Manager

novacard·Ciudad de México, México, Mexico

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The Marketing Manager will be responsible for developing and executing both offline and online marketing strategies to drive brand awareness, customer acquisition, and business growth.

This role requires a highly creative and analytical professional capable of operating in a fast-paced startup environment

Key Responsibilities

  • Develop and execute marketing campaigns across online and offline channels.
  • Manage digital marketing initiatives including paid media, social media, SEO, and CRM campaigns.
  • Coordinate branding and merchant marketing activities.
  • Analyze campaign performance and optimize acquisition strategies.
  • Collaborate with Sales and Operations teams to support business growth.
  • Manage relationships with agencies and marketing vendors.
  • Support customer retention and engagement initiatives.
  • Monitor market trends and competitor activity.
  • Develop marketing KPIs and reporting dashboards.
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