Website Operations Webmaster

fuku·Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia

Job Overview

Oversee the daily management, maintenance, and optimisation of the website.
Act as the main point of contact for all website-related requests.
Collaborate closely with Global Sales business and marketing teams, internal developers, and external stakeholders to ensure efficient handling of website updates, enhancements, and technical issues.
Require hands-on website management experience, good SEO knowledge, basic technical understanding, and strong cross-team coordination skills.
Initial focus will be on LATAM markets, with potential expansion to other regional websites and domains.

Key Responsibilities Website Operations & Management

Manage day-to-day website content updates, including landing pages, banners, campaign pages, links, and other website elements.
Coordinate website maintenance, enhancements, and technical fixes with the development team.
Ensure website content is accurate, up-to-date, functional, and aligned with business requirements.
Monitor website performance, loading speed, broken links, and mobile responsiveness.
Support additional regional websites and domains as required.

SEO & Website Optimisation

Support on-page and technical SEO improvements, including metadata, keywords, internal links, URL structure, and indexing.
Work with local teams to optimise website content for LATAM markets.
Monitor website organic performance using Google Search Console, GA4, or similar tools.
Identify SEO issues and coordinate improvements with developers and marketing teams.

Cross-Team Coordination & Project Management

Serve as the main point of contact for internal and external website-related requests.
Work closely with all Global Sales stakeholders, including regional team members, to understand website requirements.
Communicate technical requests and development requirements clearly to Chinese-speaking developers.
Manage website task priorities, timelines, follow-ups, and delivery status.
Ensure website changes are reviewed, tested, and approved before deployment.
Maintain clear documentation of website requests, changes, and outstanding issues.

Website QA & Technical Support

Perform basic website QA covering page layouts, links, buttons, forms, tracking, and responsiveness across devices.
Identify and report website bugs, technical issues, or unexpected changes.
Coordinate troubleshooting and resolution with developers or external vendors.
Support website tracking implementation and validation, including GA4, GTM, and UTM parameters.
Ensure approved promotional content, disclaimers, and regional restrictions are correctly implemented.

Website Reporting & Continuous Improvement

Monitor key website metrics such as organic traffic, page performance, user engagement, and conversions.
Provide regular website updates, including completed tasks, outstanding issues, SEO performance, and improvement opportunities.
Recommend website enhancements that improve user experience and support regional business objectives.

Job Requirements Must-have

2–4 years of relevant experience in website management, digital operations, webmaster, or similar roles.
Hands-on experience with CMS platforms or website administration.
Good understanding of on-page and technical SEO.
Basic knowledge of HTML, CSS, and website structure.
Familiarity with Google Analytics 4 and Google Search Console.
Experience coordinating website-related projects with marketing, business, and technical teams.
Strong attention to detail, problem-solving, and task prioritisation skills.
Working proficiency in English and Chinese (Mandarin), both written and spoken, to communicate with regional stakeholders and Chinese-speaking developers.

Good to have

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