Data Analyst

WHO WE ARE

Apprentify Group is a portfolio of six specialist companies, each with its own culture, personality and people. Together, we support more than 10,000 learners a year and work with 200+ employers across the UK across data, tech, AI, leadership, sales and digital marketing.

As an Ofsted Outstanding provider and a specialist in AI, data and tech apprenticeships, we're growing quickly and becoming increasingly data-led in how we make decisions.

We need a Data Analyst ready to turn complex data into clear insight, building the reporting, dashboards and analysis that help our board, senior leadership and teams understand how the business is performing and make better commercial decisions.

THE QUICK FACTS

Location: Wilmslow office initially, moving to hybrid once settled Contract: Full-time, permanent Salary: £30,000–£32,000 depending on experience Start: Immediate or near-term Reports to: Project Director Level: Junior to mid-level, we're hiring for potential

LIFE IN THE ROLE

The real work: Most of your time will be spent building and maintaining dashboards and management reporting, analysing operational and commercial KPIs, bringing together data from different systems and turning numbers into insight that people across the group can actually use.

You'll work with data from areas including learner management systems, HubSpot, finance platforms such as Xero, sales and operations. You'll also write and maintain SQL queries, investigate data quality issues and help create a single, reliable view of performance across the group.

You'll also work directly with teams across sales, product, operations, marketing and finance, translating loosely defined questions into clear analysis and presenting your findings to senior, non-technical audiences.

This is a role where your work will be visible. Your reporting will support board and senior leadership discussions, major enterprise accounts and group-wide growth initiatives.

The environment: You'll be based in our Wilmslow office initially. That's deliberate getting to know the business, our people and how our data fits together is an important part of the role. Once you're established and settled, we'll agree a hybrid working pattern together.

You won't be handed a perfect specification every time. Requests may come from several stakeholders at once, sometimes as a fairly messy brief. You'll need to ask the right questions, work out what's actually needed and take ownership of getting to a useful answer.

TEAM & CULTURE

You'll join a central, group-wide function , working closely with sales, product, operations, marketing and finance across our different brands.

How we work: Clear expectations, genuine ownership of how you deliver against them. You'll have the opportunity to shape how we report, measure and understand performance rather than simply maintaining existing reports.

THE HONEST HARD BIT

The data won't always be clean and the questions won't always be neatly packaged.

You may have several stakeholders asking for different things at the same time, data coming from different systems that doesn't immediately align, or a request where the answer isn't obvious from the outset.

You'll need to be comfortable investigating what's behind the numbers, challenging something when it doesn't add up and explaining what you've found clearly even when the answer isn't necessarily what someone wanted to hear.

It's a growing business, so processes and reporting structures will continue to evolve. This role suits someone who sees that as an opportunity to build, improve and learn.

IS THIS FOR YOU?

✔ You enjoy turning data into clear, practical business insight

✔ You naturally question whether the numbers are accurate before presenting them

✔ You're comfortable working with SQL, Excel and a BI/reporting tool such as Power BI

✔ You can explain analysis clearly to people who aren't data specialists

✔ You're curious enough to challenge a brief or a figure when something doesn't add up

✔ You're comfortable operating in a scale-up environment, ambiguity included

This is NOT for you if:

✘ You need every task to come with a detailed step-by-step specification

✘ You prefer working with one clean dataset rather than investigating how different data sources connect

✘ You'd rather produce reports than understand what the numbers actually mean

✘ You're uncomfortable questioning data, assumptions or requests from stakeholders

✘ You need a fully structured corporate environment to do your best work

WHAT YOU BRING

• Experience in a Data, MI or BI role , ideally producing reporting for managers or senior stakeholders
• Practical experience using SQL and an understanding of relational data
• Experience building reports or dashboards using Power BI, Excel or a similar tool
• Experience bringing together data from more than one source, such as CRM, finance or operational systems
• Understanding of KPIs, performance measurement and business reporting
• Excellent attention to detail and a genuine focus on data quality
• Strong organisation skills and the ability to manage competing requests and deadlines
• Clear written and verbal communication, with the ability to explain analysis simply to non-technical audiences
• Curiosity and confidence to challenge a brief, question a figure and investigate when something doesn't look right

Nice to have:

• Experience with DAX or data modelling in Power BI
• Familiarity with HubSpot, Xero or apprenticeship/learner management systems
• Exposure to Microsoft Azure or other cloud data platforms
• Experience with Python, Power Automate or data automation
• Experience in education, training or the skills sector
• An interest in AI and how it's changing the way organisations work

WHAT WE OFFER

• 25 days annual leave (plus bank holidays), increasing with length of service
• Birthday Leave + Volunteer Day
• Private medical insurance
• Hybrid working once established in the role, with regular collaboration at our Wilmslow HQ
• Ongoing professional development and leadership support
• Opportunity to join one of our own Data or AI apprenticeship programmes following successful probation
• Structured CPD support
• Enhanced family leave policies
• Access to mental health and wellbeing support
• Benefits portal with access to 700+ deals
• Regular company-wide events and team socials

THE INTERVIEW PROCESS

Recruiter call: An introductory 30-minute call with the Talent team to discuss the role, your experience, motivation, salary expectations, notice period, right to work and the initial office-based requirement.

Stage 1 interview – Data review & interview: You'll complete a short data exercise in advance and present your findings during an 80-minute in-person interview in Wilmslow. We'll explore how you approach data, identify insights, assess data quality and turn your analysis into practical recommendations.

Final interview (45–60 minutes): A final in-person conversation focused on commercial judgement, communication, stakeholder management, trust and your longer-term development within the role.

Please note: The postholder will be required to undergo Safer Recruitment check prior to starting work, including an appropriate level of DBS check (dependent on role) and a reference check.

At Apprentify, we are committed to creating a diverse and inclusive workforce that reflects the communities we serve. We welcome and encourage applications from people of all backgrounds, particularly those who are currently underrepresented in our workforce. We value different perspectives, lived experiences and ways of thinking and we recognise the positive impact they have on our learners, our culture and our organisation.

We are dedicated to removing barriers in our recruitment process and will provide reasonable adjustments where needed to ensure all candidates have a fair opportunity to succeed.

If you have any questions about the application process or would like to discuss reasonable adjustments, please get in touch with us – we’re here to support you.